{"id":3216,"date":"2022-11-06T21:53:28","date_gmt":"2022-11-06T21:53:28","guid":{"rendered":"https:\/\/www.iesa.edu.pa\/internationalfaculty\/?p=3216"},"modified":"2022-11-15T11:44:00","modified_gmt":"2022-11-15T11:44:00","slug":"carolina-luis-bassa","status":"publish","type":"post","link":"https:\/\/www.iesa.edu.pa\/internationalfaculty\/directory\/carolina-luis-bassa\/","title":{"rendered":"Carolina Luis-Bassa"},"content":{"rendered":"\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/www.iesa.edu.pa\/internationalfaculty\/\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.iesa.edu.pa\/internationalfaculty\/wp-content\/uploads\/2021\/06\/logointernational-1024x576.png\" alt=\"\" class=\"wp-image-2221\" width=\"256\" height=\"144\" srcset=\"https:\/\/www.iesa.edu.pa\/internationalfaculty\/wp-content\/uploads\/2021\/06\/logointernational-1024x576.png 1024w, https:\/\/www.iesa.edu.pa\/internationalfaculty\/wp-content\/uploads\/2021\/06\/logointernational-300x169.png 300w, https:\/\/www.iesa.edu.pa\/internationalfaculty\/wp-content\/uploads\/2021\/06\/logointernational-768x432.png 768w, https:\/\/www.iesa.edu.pa\/internationalfaculty\/wp-content\/uploads\/2021\/06\/logointernational-1536x864.png 1536w, https:\/\/www.iesa.edu.pa\/internationalfaculty\/wp-content\/uploads\/2021\/06\/logointernational-200x113.png 200w, https:\/\/www.iesa.edu.pa\/internationalfaculty\/wp-content\/uploads\/2021\/06\/logointernational-690x388.png 690w, https:\/\/www.iesa.edu.pa\/internationalfaculty\/wp-content\/uploads\/2021\/06\/logointernational.png 1920w\" sizes=\"(max-width: 256px) 100vw, 256px\" \/><\/a><\/figure><\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full is-style-default\"><a href=\"https:\/\/www.iesa.edu.pa\/internationalfaculty\/directory\/carolina-luis-bassa\/attachment\/carolina-luis-bassa\/\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"290\" src=\"https:\/\/www.iesa.edu.pa\/internationalfaculty\/wp-content\/uploads\/2022\/11\/Carolina-Luis-Bassa.jpg\" alt=\"\" class=\"wp-image-3217\" srcset=\"https:\/\/www.iesa.edu.pa\/internationalfaculty\/wp-content\/uploads\/2022\/11\/Carolina-Luis-Bassa.jpg 300w, https:\/\/www.iesa.edu.pa\/internationalfaculty\/wp-content\/uploads\/2022\/11\/Carolina-Luis-Bassa-200x193.jpg 200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/figure>\n<\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons is-horizontal is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-1 wp-block-buttons-is-layout-flex\">\n\n\n<div class=\"wp-block-button is-style-outline-2 is-style-fill\"><a class=\"wp-block-button__link has-text-color has-background wp-element-button\" href=\"\" style=\"border-radius:4px;color:#8a8a8a;background-color:#eaeaea\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"25\" height=\"25\" class=\"wp-image-2294\" style=\"width: 25px;\" src=\"https:\/\/www.iesa.edu.pa\/internationalfaculty\/wp-content\/uploads\/2021\/06\/in-1.png\" alt=\"\">Linkedin<\/a><\/div>\n\n\n\n\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0);color:#008b64\" class=\"has-inline-color\"><strong><strong><strong><strong><strong>Profesora investigadora en UPF Barcelona School of Management (BSM), Espa\u00f1a.<\/strong><\/strong><\/strong><\/strong><\/strong><\/mark><\/p>\n\n\n\n<p>En Barcelona School of Management (BSM), ha sido Vicedecana de profesorado y directora Acad\u00e9mica del Departamento de Business and Strategic Management. Actualmente es directora de varias maestr\u00edas y directora de la C\u00e1tedra Mercadona UPF-BSM de Econom\u00eda Circular.<br><\/p>\n\n\n\n<p>Es especialista en marketing, sostenibilidad y tecnolog\u00eda aplicada al negocio. Cuenta con una trayectoria de m\u00e1s de 35 a\u00f1os ense\u00f1ando y guiando a sus alumnos y clientes a entender y enfocar las t\u00e9cnicas aprendidas desde una perspectiva estrat\u00e9gica y corporativa para aprovecharlas de inmediato en el \u00e1mbito laboral y profesional.<br><\/p>\n\n\n\n<p>Antes de dedicarse al mundo acad\u00e9mico, Carolina trabaj\u00f3 como consultor en empresas de gran prestigio como EDS (actualmente parte de la empresa HP) y Ernst &amp; Young Consulting (en su sede en Venezuela). Fund\u00f3 y dirigi\u00f3 su propia empresa de consultor\u00eda en Caracas asesorando a importantes compa\u00f1\u00edas locales y transnacionales en sus planes estrat\u00e9gicos de Tecnolog\u00eda.<br><\/p>\n\n\n\n<p>Ha publicado libros y art\u00edculos en revistas acad\u00e9micas y de negocios, haciendo una contribuci\u00f3n continua a los temas en los que se especializa. Pertenece a varios comit\u00e9s asesores y es experta evaluadora de proyectos de la Uni\u00f3n Europea dentro del proyecto H2020 y H30-50. Es miembro del Comit\u00e9 Directivo de exalumnos (Cap\u00edtulo Espa\u00f1a) de la Universidad Sim\u00f3n Bol\u00edvar y embajadora de los Alumni en Barcelona (Espa\u00f1a) del IESA (Escuela de Negocios), ambas en Caracas Venezuela<\/p>\n\n\n\n<span class=\"collapseomatic noarrow highlight\" id=\"id69e1cd9e0ac51\"  tabindex=\"0\" title=\"&lt;strong&gt;Ver m\u00e1s..&lt;\/strong&gt;.\"    ><strong>Ver m\u00e1s..<\/strong>.<\/span><div id=\"target-id69e1cd9e0ac51\" class=\"collapseomatic_content \">\n\n\n\n<ul>\n<li>Doctorado en Administraci\u00f3n y Gesti\u00f3n de Empresas, Universidad de Barcelona, 2011,<\/li>\n\n\n\n<li>Maestr\u00eda en Administraci\u00f3n de Empresas (MBA), IESA, Venezuela, 2003.<\/li>\n\n\n\n<li>Ingeniero Inform\u00e1tico, Universidad Sim\u00f3n Bol\u00edvar Venezuela, 1982.<\/li>\n<\/ul>\n\n\n\n<\/div>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"height:38px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"rtbs  rtbs_miguel-angel-santos-3\"><div class=\"rtbs_slug\" style=\"display:none\">miguel-angel-santos-3<\/div><div class=\"rtbs_inactive_tab_background\" style=\"display:none\">transparent<\/div><div class=\"rtbs_breakpoint\" style=\"display:none\">600<\/div><div class=\"rtbs_color\" style=\"display:none\">#00434b<\/div>\r\n        <div class=\"rtbs_menu\">\r\n            <ul>\r\n                <li class=\"mobile_toggle\">&zwnj;<\/li><li class=\"current\"><a style=\"background:#00434b\" class=\"active miguel-angel-santos-3-tab-link-0\" href=\"#\" data-tab=\"#miguel-angel-santos-3-tab-0\">Publicaciones<\/a><\/li><li><a href=\"#\" data-tab=\"#miguel-angel-santos-3-tab-1\" class=\"miguel-angel-santos-3-tab-link-1\">Experiencia Acad\u00e9mica<\/a><\/li><li><a href=\"#\" data-tab=\"#miguel-angel-santos-3-tab-2\" class=\"miguel-angel-santos-3-tab-link-2\">Experiencia Corporativa<\/a><\/li>\r\n            <\/ul>\r\n        <\/div><div style=\"border-top:7px solid #00434b;\" id=\"miguel-angel-santos-3-tab-0\" class=\"rtbs_content active\"><p><span style=\"font-weight: 400\"><strong>SCIENTIFIC JOURNAL ARTICLES<\/strong>\u00a0<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400\"> LUIS-BASSA, C., &amp; GONZALEZ, T. (2019, November). Data Driven Business Model: A Strategy for Transparency in the Sharing Economy. A Bibliometric Overview. In International Workshop for the Innovation, Complexity and Uncertainty in Economics and Business (pp. 226-260). Springer, Cham.\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400\"> GIL LAFUENTE, A.M.; LUIS-BASSA, C. \u201cInformation Technology as a catalyzing factor of Relationship Marketing in a globalized context of uncertainty\u201d. African Journal of Business Management.; Vol.8(22), pp. 1066-1081, November 2014, ISSN: 1993-8233\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400\"> GIL LAFUENTE, A.M.; LUIS-BASSA, C. \u201cThe forgotten effects model in a CRM strategy\u201d. Fuzzy Economic Review. Volume XVI, Number 1, pag. 107-127, May 2011 Spain.\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400\"> GIL LAFUENTE, A.M.; LUIS-BASSA, C. \u201cClient-centric innovation using the Inference model in a CRM strategy\u201d. European Research on Management and Business Economics. Vol. 17, N\u00ba 2, May - August 2011, pp. 015 \u2013 032. Spain 2011. ISSN 1135-2523.\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400\"> GIL LAFUENTE, A.M.; LUIS-BASSA, C. \u201cUsing fuzzy models to migrate from customer relationship management (CRM) to customer experience management (CEM)\u201d. Far East Journal of Psychology and Business. Vol 2 No 3, pag:1-22 March 2011. Hong Kong, 2011. (Published article). Print ISSN: 2219 5440 and online ISSN: 2221 8017. NAMED ARTICLE OF THE MONTH\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400\"> GIL LAFUENTE, A.M.; LUIS-BASSA, C. \u201cIdentification of the Client-Centric Attributes in a CRM Strategy using the Forgotten Effect Model\u201d. Cimbage Notebooks. Number 13, Argentina, 2011. ISSN 1669-1830. (Published August 2011).<\/span><\/li>\n<\/ul>\n<p><b>BOOKS AND BOOK CHAPTERS<\/b><\/p>\n<ul>\n<li><span style=\"font-weight: 400\"> LUIS-BASSA, C.; L\u00d3PEZ, A. \u201cPerseguint el benestar planetari\u201d UPF-BSM, Triodos Bank, Cap\u00edtulo El consumidor de productos verdes, una oportunidad para las marcas\u201d, <\/span>https:\/\/cms.bsm.upf.edu\/sites\/default\/files\/inline-files\/perseguint-benestar-planetari-montanya-palau_0.pdf<\/li>\n<li><span style=\"font-weight: 400\"> SCHNARCH, A., LUIS-BASSA, C.(Collaborator); New product development, creativity, innovation and marketing; Case study, Pag- 364-374, McGrawHill 2014; ISBN: 978-958-41-0432-8.<\/span><\/li>\n<li><span style=\"font-weight: 400\"> GIL LAFUENTE, A.M.; LUIS BASSA, C. \u201cThe hungarian algorithm for specific customer needs\u201d. Soft computing in management and business economics. 286,pp. 363 - 380.(Alemania): Springer-Verlag Berlin Heidelberg, 2012.ISBN 978-3-642-30456-9<\/span><\/li>\n<li><span style=\"font-weight: 400\"> CRESP\u00c1N-ECHEGOYEN, J, LUIS-BASSA, C.; Marketing for the new times; Chapter 11 Marketing and Social Networks. pag 147-160 McGrawHill,2011; ISBN: 978-84-481-7989-2<\/span><\/li>\n<li><span style=\"font-weight: 400\"> GIL LAFUENTE, A.M.; LUIS BASSA, C. \u201cThe use of expertons for complaint handing in a CRM <\/span>strategy\u201d. Computational Intelligence in Business and Economics - Eds. A.M. Gil Lafuente, J.M. Merig\u00f3.3,pp. 375 - 383.(Singapur): World Scientific Publishing,2010.ISBN 978-981-4324-43-4<\/li>\n<li><span style=\"font-weight: 400\"> GIL LAFUENTE, A.M.; LUIS BASSA, C. \u201cEl uso de los expertones para el tratamiento de la gesti\u00f3n de reclamos y sugerencias en una estrategia CRM\u201d .Creando clientes en mercados globales. pp. 233 -234.(Espa\u00f1a): ESIC,2010.ISBN 978-84-7356-702-2<\/span><\/li>\n<li><span style=\"font-weight: 400\"> GIL LAFUENTE, A.M.; LUIS BASSA, C. \u201cProceso de identificaci\u00f3n de los atributos contemplados por los clientes en una estrategia CRM\u201d. Economic and Financial Crisis: New Challenges and Perspectives. pp.408 - 421.(Espa\u00f1a): SIGEF-FEGI, 2009.ISBN 978-84-613-5575-4<\/span><\/li>\n<li><span style=\"font-weight: 400\"> MENENDEZ J., LUIS-BASSA, C \u201cMULTIFARMACIA: EN BUSCA DE UNA MEDICINA\u201d. Casos <\/span>Docentes. pp. 1-17 Ediciones IESA ,2009.<\/li>\n<li><span style=\"font-weight: 400\"> GOMEZ-SAMPER, H., LUIS-BASSA, C.; \u201cSocial initiative as a competitive strategy: A practical guide\u201d; IESA Editions, 2005, ISBN 980-217-282-0<\/span><\/li>\n<\/ul>\n<p><b>STUDY CASES<\/b><\/p>\n<ul>\n<li><span style=\"font-weight: 400\"> DI VICINO, M., LUIS-BASSA, C. (2022); \u201cEl reto circular de las c\u00e1psulas de caf\u00e9 de Mercadona. Un caso de buenas practicas\u201d, en proceso de publicaci\u00f3n <\/span><span style=\"font-weight: 400\">en gesti\u00f3n de los residuos<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400\"> BIA, Z., LUIS-BASSA, C. (2021); \u201cTranssion Holdings: La evoluci\u00f3n de la marca de m\u00f3vil chino en <\/span>\u00c1frica\u201d, en proceso de publicaci\u00f3n<\/li>\n<li><span style=\"font-weight: 400\"> LUIS-BASSA, C. (2021) \u201cAbacus Cooperativa\u201d, available in https:\/\/www.bsm.upf.edu\/es\/central-casosempresa#gs.90rkcb<\/span><\/li>\n<li><span style=\"font-weight: 400\"> LUIS-BASSA, C. (2021); \u201cLogifruit: una alianza estrat\u00e9gica para un modelo sostenible e innovador de econom\u00eda circular en el sector de la distribuci\u00f3n agroalimentaria\u201d, Available in <\/span>https:\/\/cms.bsm.upf.edu\/sites\/default\/files\/inline-files\/Doc_1.08-eslabon3-caso-mercadona-logifruitvparticipante.pdf<\/li>\n<li><span style=\"font-weight: 400\"> LUIS-BASSA, C., GUEVARA, A., GUERRA, E. (2020); \u201c\u201cHula Poke: la aventura emprendedora de una sirena hawaiana en Barcelona\u201d, available in https:\/\/www.bsm.upf.edu\/es\/central-casos-empresa#gs.90rkcb<\/span><\/li>\n<li><span style=\"font-weight: 400\"> MENENDEZ, J; LUIS-BASSA, C. (2009), \" Multifarmacia: in search of a drug \", Academic Study Case IESA, Available in ECCH code E512-095-1 &amp; E512-095-8.<\/span><\/li>\n<\/ul>\n<p><b>JOURNAL ARTICLES<\/b><\/p>\n<ul>\n<li><span style=\"font-weight: 400\"> LUIS-BASSA, C. (2021), \u201c\u00bfQu\u00e9 busca el consumidor de productos financieros sostenibles?\u201d, Revista Harvard Deusto, available in https:\/\/www.harvard-deusto.com\/que-busca-el-consumidor-de-productosfinancieros-sostenibles<\/span><\/li>\n<li><span style=\"font-weight: 400\"> LUIS-BASSA, C. (2020) \u201cSumando Ideas. 'Marketing' de 'Influencers': \u00bfTiene realmente el impacto <\/span>esperado?\u201d, available in https:\/\/www.harvard-deusto.com\/sumando-ideas-marketing-de-influencers-tienerealmente-el-impacto-esperado<\/li>\n<li><span style=\"font-weight: 400\"> MENENDEZ, J; LUIS-BASSA, C. (2008); \u201cMultifarmacia: in search of a drug\u201d, IESA Debates, \u2022 Volume XIII, Number 3, 2008<\/span><\/li>\n<\/ul>\n<div style=\"margin-top:30px; clear:both;\"><\/div><\/div><div style=\"border-top:7px solid #00434b;\" id=\"miguel-angel-santos-3-tab-1\" class=\"rtbs_content\"><ul>\n<li><span style=\"font-weight: 400\">2022 \u2013 actual: Profesora e investigadora visitante en la Universidad Santiago de Compostela <\/span><\/li>\n<li>2020 \u2013 <span style=\"font-weight: 400\">actual:<\/span> Directora de la C\u00e1tedra de Econom\u00eda Circular Mercadona\/UPF-BSM 2020 - 2022 Profesora titular e investigadora en BSM Universidad Pompeu Fabra, Barcelona, Espa\u00f1a<\/li>\n<li>2016 - <span style=\"font-weight: 400\">actual:<\/span> Directora de la Maestr\u00eda en Marketing en UPF Barcelona School of Management, Barcelona, Espa\u00f1a<\/li>\n<li>2020 - 2022: Directora del Departamento de Gesti\u00f3n y Estrategia Empresarial en BSM Universidad Pompeu Fabra, Barcelona, Espa\u00f1a<\/li>\n<li>2016 - 2019: Vice decana del BSM Universidad Pompeu Fabra, Barcelona, Espa\u00f1a<\/li>\n<li>2009- 2020: Profesora e investigadora, UPF Barcelona School of Management, Pompeu Fabra University, Barcelona, Espa\u00f1a.\u00a0 Profesora e investigadora y directora del BSM Summer School y de la Maestr\u00eda en Mercadeo y de la Maestr\u00eda en Gesti\u00f3n Estrat\u00e9gica IT (hasta 2016)<\/li>\n<li>2009- <span style=\"font-weight: 400\">actual:<\/span>\u00a0Profesora asociada al Departamento de Econom\u00eda y Negocios en UPF Pompeu Fabra University, Barcelona, Espa\u00f1a<\/li>\n<li>2011- 2016<span style=\"font-weight: 400\">:<\/span> Responsable de Educaci\u00f3n continua en ESCSI-UPF School of Social Science and Business - Universitat Pompeu Fabra, Matar\u00f3, Espa\u00f1a. Profesora en Mercadeo y directora de la Maestr\u00eda en Innovaci\u00f3n y Emprendimiento (2014-2015). Coordinadora de Mercado y Comunidades Digitales (2012-2013)<\/li>\n<li>2010- 2012<span style=\"font-weight: 400\">:<\/span> Profesora asociada del Departamento de Econom\u00eda y Negocios de la Universidad de Barcelona, Barcelona, Espa\u00f1a.<\/li>\n<li>2005- 2008<span style=\"font-weight: 400\">:<\/span> Profesora asociada en el IESA, Caracas, Venezuela.y profesora visitante (1993- 2008)\u00a0<\/li>\n<\/ul>\n<p>\u00a0<\/p>\n<div style=\"margin-top:30px; clear:both;\"><\/div><\/div><div style=\"border-top:7px solid #00434b;\" id=\"miguel-angel-santos-3-tab-2\" class=\"rtbs_content\"><ul>\n<li>2021- actual EXPERT EVALUATOR para la Uni\u00f3n Europea H2030, EISMEA PROJECT<\/li>\n<li>2017- 2020 EXPERT EVALUATOR para la Uni\u00f3n Europea H2020 EASME PROJECT<\/li>\n<\/ul>\n<p>Emprendimientos<\/p>\n<ul>\n<li>2021 - actual IBEACCESS. Directora ejecutiva<br \/>2012 \u2013 2018 SP LASER PROJECTS, Directora ejecutiva.<\/li>\n<li>1987 - 2011 STACK POINTER C.A, Directora Ejecutiva.<\/li>\n<\/ul>\n<p>Project Manager<\/p>\n<ul>\n<li>IESA: Project Manager en la implementaci\u00f3n del la estrategia de CRM (Customer Relationship Management)<\/li>\n<li>HIDROEX (Training and Consultancy Services company in the Oil Business): Project Manager para la implementaci\u00f3n en la estrategia de CRM.<\/li>\n<\/ul>\n<p>Consultor\u00edas en negocios<\/p>\n<ul>\n<li>2002 - 2003 NCG, NETWORK CONSULTING GROUP (Formerly Ernst &amp; Young Consulting) Caracas, Venezuela.<br \/>Consultora de Negocio para proyectos SAP R\/3<\/li>\n<li>1997 - 2001 EDS ELECTRONIC DATA SYSTEMS Regi\u00f3n Andina<br \/>Consultora de Negocios de Tecnolog\u00eda para la Regi\u00f3n Andina<br \/>1987 - 1991 BANCO UNI\u00d3N (Actual Banesco International Bank), Caracas, Venezuela<br \/>Gerente del Help Desk y Desarrollo de Software.<\/li>\n<li>1983-1987 SEGUROS CANAIMA, C. A. (Actual Seguros Mercantil) Caracas, Venezuela<br \/>Analista de Sistemas.<\/li>\n<\/ul>\n<div style=\"margin-top:30px; clear:both;\"><\/div><\/div>\r\n    <\/div>\r\n    \n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p><!-- wp:columns --><\/p>\n<div class=\"wp-block-columns\"><!-- wp:column {\"width\":\"33.33%\"} --><\/p>\n<div class=\"wp-block-column\" style=\"flex-basis:33.33%\"><!-- wp:image {\"align\":\"left\",\"id\":2032,\"width\":214,\"height\":214,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} --><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"alignleft size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.iesa.edu.pa\/internationalfaculty\/wp-content\/uploads\/2022\/11\/Carolina-Luis-Bassa.jpg\" alt=\"\" class=\"wp-image-2032\" width=\"214\" height=\"214\"\/><\/figure>\n<\/div>\n<p><!-- \/wp:image --><\/div>\n<p><!-- \/wp:column --><\/p>\n<p><!-- wp:column {\"width\":\"66.66%\"} --><\/p>\n<div class=\"wp-block-column\" style=\"flex-basis:66.66%\"><!-- wp:paragraph --><\/p>\n<p><span style=\"color:#008b64\" class=\"has-inline-color\"><strong>Profesora investigadora en Barcelona School of Management (BSM), Espa\u00f1a.<\/strong><\/span><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>En Barcelona School of Management (BSM), ha sido Vicedecana de profesorado y directora Acad\u00e9mica del Departamento de Business and Strategic Management. Actualmente es directora de varias maestr\u00edas y directora&#8230;. <a href=\"https:\/\/www.iesa.edu.pa\/internationalfaculty\/directory\/carolina-luis-bassa\/\" data-type=\"URL\" data-id=\"https:\/\/www.iesa.edu.pa\/internationalfaculty\/directory\/miguel-angel-santos\/\">Ver M\u00e1s.<\/a><\/p>\n<p><!-- \/wp:paragraph --><\/div>\n<p><!-- \/wp:column --><\/div>\n<p><!-- \/wp:columns --><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,231,249],"tags":[],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.iesa.edu.pa\/internationalfaculty\/wp-json\/wp\/v2\/posts\/3216"}],"collection":[{"href":"https:\/\/www.iesa.edu.pa\/internationalfaculty\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.iesa.edu.pa\/internationalfaculty\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.iesa.edu.pa\/internationalfaculty\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.iesa.edu.pa\/internationalfaculty\/wp-json\/wp\/v2\/comments?post=3216"}],"version-history":[{"count":9,"href":"https:\/\/www.iesa.edu.pa\/internationalfaculty\/wp-json\/wp\/v2\/posts\/3216\/revisions"}],"predecessor-version":[{"id":3232,"href":"https:\/\/www.iesa.edu.pa\/internationalfaculty\/wp-json\/wp\/v2\/posts\/3216\/revisions\/3232"}],"wp:attachment":[{"href":"https:\/\/www.iesa.edu.pa\/internationalfaculty\/wp-json\/wp\/v2\/media?parent=3216"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.iesa.edu.pa\/internationalfaculty\/wp-json\/wp\/v2\/categories?post=3216"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.iesa.edu.pa\/internationalfaculty\/wp-json\/wp\/v2\/tags?post=3216"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}